We’re sure you’re familiar with luxury brand Carolina Herrera–you know them for their fresh prints and their ever-modern beautifully structured wedding gowns, but did you know they design wedding invitations too? That’s right, Paperless Post teamed up with the House of Herrera and asked them to design an exclusive collection of digital stationery. “Paperless Post has always strived to collaborate with designers whose unique aesthetic perspective brings digital communication to new heights of expressiveness and beauty,” said co-founder and CEO James Hirschfeld. Paperless Post revolutionized the invitation game by making digital stationery just as luxe as its paper counterpart at a fraction of the cost and without any negative environmental impacts. And, according to Carolina Herrera’s Creative Director, Wes Gordon, “[...]here at Herrera sustainability is top of mind." If you ask us, it’s a match made in heaven!
This collection seriously has something for every couple, whether the vision for your wedding design is full of color and whimsy, modern and minimal, or timeless and elegant. Expect prints, lots of them, ranging from metallic polka dots and embossed lace to florals in foil and vibrant bold colors. Marigold, a color that is currently trending big time in weddings, is one of the stars of the collection, as is a bright indigo that we can’t wait to see more of! “It was a natural fit to partner with Paperless Post on this exuberant line of digital invitations,” says Creative Director for Carolina Herrera, Wes Gordon. “We know that everyone will love the playful, beautiful, and colorful invitations that represent the celebration of love in a way only Herrera knows how to do.”
Going digital with your invites is a great way to incorporate sustainability into your wedding planning. This stunning new collection proves that choosing the environmentally friendly option can look just as good as it feels. Just think of the paper and ink that you’ll be saving–hundreds of envelopes, invitations, RSVP cards, all kept from landfills without having to sacrifice an ounce of style. As with most Paperless Post suites, this collection features multiple colorways for many of the designs (including the envelopes and liners). You can easily customize your invite on paperlesspost.com and see a preview in real-time. Play with fonts, colors, and wording until you get it looking exactly the way you envisioned. You can even preview your guests' experience from the moment it arrives in their inbox and they take it out of the envelope.
When you choose Paperless Post for your wedding, you're getting so much more than your standard invitation suite, and you don’t have to sacrifice any of the fun little details. With Paperless Post, invitations can be sent with a custom envelope and liner, stamps, RSVP cards, information cards, even a custom backdrop if you’re feeling extra fancy. Paperless Post invites also allow you to:
While each of the designs from the Paperless Post + Carolina Herrera collab would make gorgeous wedding invitations, they can be used for so much more! Consider using a coordinating print or a different colorway for upcoming:
The list goes on and on!
Just think, instead of spending weeks collecting physical addresses, waiting on stationery to be printed, and hiring a calligrapher to hand-address each one…you could be done with your wedding invites today! If you’re ready to start, browse the new Carolina Herrera + Paperless Post collection at paperlesspost.com.
We partnered with Paperless Post to introduce you to their latest designer collab. As always, thanks for supporting our sponsors!