Not to sound ridiculously stereotypical, but is there anything better than walking into Ulta or Sephora? I’d pretty much describe the experience as euphoric: pushing the doors open, and floating inside to aisles and aisles and end caps and counters of the best products IN the world. A signature powdery aroma hits you smack in the face, and you start feeling like anything is possible with that empty basket on your arm. It’s a great feeling, and also a huge indicator that I’m a marketer’s dream… I come in, I get all 😍😍😍over everything that’s at my disposal - hair sprays, serums, blow dryers, moisturizers, body lotions, makeup in all of its forms, gimme all of it - and I buy. I’m not saying it’s smart, but the retail therapy definitely awakens my soul. See 9 Beauty Trends You’re Probably Afraid to Try, But Should right now!