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5 Lingerie Companies That Are Redefining "Nude"

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5 Lingerie Companies That Are Redefining NudePhoto:

For far too long, the term “nude” has been used to refer to a color that is close to skin tone. The problem is, EVERYONE’s skin tone is DIFFERENT! You can’t just pick one color and decide, “Well, that’ll be close enough for everyone,” but for decades, that’s exactly what the fashion industry has done…until now! “Why is this important for my wedding?” you may ask. Well, if you’re wearing a sheer or light-colored dress on your wedding day, chances are you’re going to need undergarments that will blend in and not show through, so the closer you can get to your actual skin color, the better. We’ve made a list of lingerie brands that are at the forefront of fashion and have multiple shades of “nude” that work with a wide range of skin tones.

Now that your underwear game is on-point, check out this sheer gown from a seaside-themed inspiration shoot or this one from a fun punk elopement. 

1. Parade

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Cami Téllez, the CEO of Parade shared, “I grew up going to the mall, seeing supermodels blown up on storefronts and thinking: this is what it means to be sexy. For too long, underwear has been about restricting us to a flat pink surface, but now we know that’s just one glint in the sea of self-expression.”

Why They’re Great For Under Your Gown

They offer 7 different shades of “nude” underwear made from a buttery-soft fabric in a multitude of cuts ranging from thongs to boyshorts.

2. Skims

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We are setting new standards by providing solutions for every body. From technically constructed shapewear that enhances your curves to underwear that stretches to twice its size, our goal is to consistently innovate on the past and advance our industry for the future.

Why They’re Great For Under Your Gown

Skims not only offers underwear and bras in a range of skin tone matching colors, but they also offer killer shapewear in NINE different shades and in cuts that would work for many different gown silhouettes.

3. Nudz

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With The New Nudes we are challenging the lingerie industry's narrow definition of 'nude' by offering women of all colors the freedom of choice in a skin tone that is uniquely their own with perfect fit and style.

Why They’re Great For Under Your Gown

Nudz offers underwear and bras in TEN different shades named after celebrities instead of abstract words to make it easy to identify which shade would work best with your skin tone. While most of the featured companies only offer bralettes and T-shirt bras, Nudz offers fully-structured strapless bras that are crucial for under strapless gowns.

4. Nubian Skin

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A nude bra and skin tone hosiery are the basics of every woman’s wardrobe, at least in theory. For many women of color, finding suitable skin-tone hosiery and lingerie has not been an option. Frustrated by the lack of skin-tone choices to go with her ever-expanding wardrobe, Nubian Skin founder, Ade Hassan, decided it was time for ‘a different kind of nude.’

Why They’re Great For Your Wedding

In addition to bras and underwear, Nubian Skin also carries hosiery in four different skin tone shades! Hosiery is a great way to keep your legs looking photo-ready on your big day and (this may be TMI) they actually help keep you dry and comfortable by wicking away sweat. Plus, Nubian Skin carries mens’ underwear in skin tone shades as well!

5. Knix

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It’s time that all of us lived unapologetically free. Free from judgment. Free from self-doubt. Free to be yourself. That’s why all our products, from the most comfortable wireless bras to super absorbent underwear, are designed to make you feel more comfortable in your own skin.

Why They’re Great For Under Your Dress

Because you book your wedding so far in advance, you never know if your big day may fall on “that time of the month”. Fear not, Knix has you covered with leak-proof underwear in over six different shades of nude that will ensure that your underwear and your period stay out of sight and out of mind.

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